Frequently asked questions

Vink is your ultimate full stack AI powered GTM automation platform. It consolidates insights from 30+ data sources, enriches data, qualifies prospects, crafts personalized outreach, automates workflows, and provides alerts on intent signals and industry news—all in one system.

While Vink can be configured for any company, our results are the best when it is used by Logistics & SCM tech or IT/Cybersecurity industries. This is because Vink’s model is deeply trained in these industries, providing you with better insights than any other tool in the market.

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In terms of size, companies targeting mid market and enterprise companies show the best results, as the number of available data points are high.

Short answer? Everyone in your growth team. Long answer? Let me show you how different roles can use Vink to level up their GTM game.

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BDRs (Business Development Representatives):

BDRs can prioritize and route accounts based on intent signals and account insights, ensuring they focus on the right prospects. With its research, Vink also crafts contextual outreach (via emails, LinkedIn messages, and calls) while automating workflows to maximize efficiency.

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SDRs (Sales Development Representatives):

SDRs can qualify leads faster and eliminate the guesswork from prospecting. Vink provides data-backed insights to engage the most relevant leads at the right time, using personalized messaging across multiple channels.

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ABM Teams (Account-Based Marketing):

ABM teams can design and execute highly targeted campaigns with:

• Intent signals to identify in-market buyers
• Key stakeholder mapping to engage decision-makers
• Buyer insights & psychographics for precision targeting
• Context-driven content to enhance engagement

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With Vink, ABM teams can streamline their strategy and improve conversion rates.

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AEs (Account Executives):

AEs can leverage Vink for deep account research, real-time intent signals, and industry news alerts to stay ahead of trends. This ensures they enter every conversation well-prepared and maximize every sales opportunity.

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‍Note: Workflows may differ based on company strategy, but these are the most common use cases observed across Vink’s customer base.

Short answer: Almost all of them.

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(Seriously, did we not say you won’t need anything else for your GTM if you have Vink? 😉)

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Vink is an all-in-one GTM automation platform that eliminates the need for multiple standalone tools. Here’s a breakdown of what it replaces:

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Data enrichment tools: Apollo, Zoominfo, Linkedin Salesnav, Lusha, Lemlist, SemRush, BuiltWith (we are already integrated with them)

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Data aggregation tools: Clay

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Intent signals tools: 6sense, Bombora, Usergems, Commonroom

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ABM tools: Bamboobox, Terminus

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Workflow automation tools: AISDR, Relevance AI, 11x

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Email/Linkedin generator tools: Regie, Lavender, Twain

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Pitch generator tools: Tome, Pitch, Persana

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Landing page generator tools: Userled, Unbound

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Bottom line? With Vink, you don’t need a messy tech stack. One tool does it all—so you can focus on closing deals, not managing software.

For starters, Vink isn’t just another GTM tool—it’s the only one you’ll need.

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Most GTM tools are pointed solutions, meaning they do one thing well—data enrichment, intent signals, outreach, or automation. But Vink is an end-to-end GTM enablement platform that brings everything together in one seamless system.

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Here’s what sets Vink apart:

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• Vink doesn’t just gather data—it ensures you get the right data, from the right sources. Vink pulls in data from 30+ sources, industry-specific data sources and proprietary datasets, allowing it to compare with way more data points than any other tool in the market. 

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• Vink isn’t just about consuming research: it’s about knowing what to do with it. Beyond data collection, Vink helps with strategic planning, ensuring your GTM motions are optimized, automated, and executed with precision.

Absolutely! Vink is built to adapt to your needs, not the other way around.

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You can choose what kind of research is relevant to you, what are your qualification parameters, what personas you go after, how you want the data to be presented to you, and much more! You can upload your sales deck, your email templates and even connect your CRM. 

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And the best part? Once you are onboarded, you will have a dedicated Vink Solutioning Team to work with you to set up the workspace environment exactly the way you want it to be.

Absolutely! You won’t pay a dime until you see the value Vink delivers.

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Vink’s pricing is usage-based, meaning you’re charged based on the number of leads processed and your specific workflows. No one-size-fits-all pricing—just a model that scales with your needs.

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For detailed pricing info, get in touch with our sales team https://calendly.com/vinkai/catchup. They’ll help tailor a plan that works best for you

Right now, all you need to do is to contact sales here, and you will get a link to your workspace in 2-3 business days. From there, just log in with your work email ID, and you're ready to explore.

You'll get access to your personalized workspace within 2-3 days after signing up. From there, you can start exploring and testing out Vink’s capabilities right away.

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Need adjustments or customizations? Just reach out to our sales team, and we’ll make the necessary changes ASAP to ensure Vink fits your workflows perfectly.

Nope! Vink is built for ease of use, meaning you don’t need to be a tech expert to leverage its power. The platform is intuitive and user-friendly, and if you ever need help, Vink’s support team is always available.

Absolutely! Vink has a 2 way integration with CRMs, meaning that you can trigger research the moment a lead hits your CRM and enrich your CRM fields with Vink’s research.

You can also connect your emailing tools to send out outreach emails seamlessly.

Yes! Once you’re onboarded, you’ll have access to a dedicated Solutioning Team that helps set up your workspace and optimize workflows. Vink also provides training sessions, documentation, and best practices to make sure your team gets the most out of the platform.

Company domain, email ID or Linkedin profile. Anything works!

Yes! Vink allows you to customize lead qualification criteria based on your ICP (Ideal Customer Profile). You can set parameters such as industry, company size, revenue, intent signals, engagement history, and more to ensure you’re always targeting the right prospects.

Key stakeholders are the decision-makers and influencers in your target accounts. These could be CEOs, VPs, Directors, or Managers—anyone involved in the buying process. Vink identifies these stakeholders for you, so you know exactly who to engage and how to personalize your outreach.

Vink’s got you covered. You can reach out to the support team via chat, email, or a Slack. There’s also a knowledge base, training resources, and ongoing updates to ensure you always have the help you need.

Yes! Vink doesn’t just provide insights—it helps you act on them. With AI-powered automation, Vink can personalize and send emails, LinkedIn messages, and other outreach based on real-time data and research insights. This means less manual work, more engagement, and better conversions.

Absolutely! Data security is a top priority at Vink. Vink uses robust encryption standards to ensure your information is always protected:

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• AES-256 encryption for data at rest
• TLS encryption for data in transit

SOC2 (Type II) & GDPR Compliance applied for and is in process.